Today when you buy a new house the builder may highlight their standard features such as hardwood floors, 9-foot ceilings or granite counters – but in the past standard features for houses were quite different. In some cases the features that were advertised may now be viewed as negatives. I pulled a handful of old marketing material for houses in Bramalea, and here is what I found – hopefully some of these will take you down memory lane!
Also, you can click on the neighbourhood names to link to the full posts on each area.
Thirty or so years from now I am sure we will look back and muse about the standard features in houses built today!
In my recent research I came across some advertising items from a couple of Bramalea Consolidated Development’s (BCD) 1970s-era developments in Mississauga. I thought it would be nice to share these documents to show how large a company BCD had became by the 1970s, building across the continent and even in England.
The plans shown below are for a the Southdown Estates development in Mississauga, but some of the facades look similar to houses built in Bramalea (I think the Burleigh was built in the G-Section and the M-Section). If any of my readers notices a design that they know was built in Bramalea, please let me know where, so I can share!
Some of the plans built in the Sheridan South neighbourhood in Mississauga are the same as those built in Place des Artistes in the G-Section of Bramalea. The price list and site plan are below.
When: Built circa 1973
Where: Autumn Boulevard, south of Algonquin Boulevard
Who: Putwell Construction
What I Know: This small in-fill development consists of 10 semi-detached houses in the A-Section built later than most of the houses in the area that were contructed during the 1960s. The designs are unusual as they have attached garages, and the majority of houses in the A-Section do not have attached garages – probably to save costs when they were first built.
An older map I have indicates that a Baptist church was on the north part of the land near the corner of Algonquin Boulevard. I suspect that this building has been turned in to the Rowntree Montessori School – so perhaps when the church became a school the land behind this building was sold off to build the 10 houses. The website for the Bramalea Baptist Church (located at the northwest corner of Dixie Road and Queen Street East) states that the church was founded in 1963 and has expanded over the years. Maybe the building that is now the Montessori school was the original location of this congregation? I would love to find out, so if you know anything about this land and/or the buildings on it please let me know!
The Toronto Star, July 28, 1973
Image courtesy of Google Maps.
Lakeview Homes’ largest development on Professor’s Lake is Columbus Bay (see my older post on Columbus Bay), yet the builder also had smaller developments in the P-Section. Below I will present each of them in chronological order and share the plans that I do have – although I am missing some.
When: Built circa 1981-1983
Where: Peregrine Grove
Who: Lakeview Estates
What I Know: These are some of Lakeview’s more unusual designs, and it appears that they only built 15 houses on one cul-de-sac. The article below suggests that there were to be other phases, but it looks like the project was re-branded and smaller (less-expensive) houses were built. Take note of the rising prices of the houses in just a few months…plus the 14 3/4% mortgage rates!
I only have one plan for the area…but I wish I had them all!
The 3-storey design in the article above was not actually built.
Toronto Star, July 11, 1981
Toronto Star, May 8, 1982
Toronto Star, June 12, 1982
When: Built circa 1982-1983
Where: Peaceful Place, Philosophers Trail (parts)
Who: Lakeview Estates
What I Know: These are the narrowest and smallest detached houses in Professor’s Lake. The prices were also comparatively less compared to Water’s Edge – presumably due to the narrower lot widths and smaller house sizes. The neighbourhood was marketed along with Lakeview’s other local developments as houses “on a park” (in Brampton) and those “on a lake” (in Bramalea).
In 1982 Lakeview also started advertising the Columbus Bay development on Professor’s Lake, seemingly indicating another re-branding of the development as it moved east and south. They also introduced other, mostly larger, floor plans in Columbus Bay.
Toronto Star, April 3, 1982
Toronto Star, April 24, 1982
Interestingly, the cul-de-sac depicted with 11 houses in Lakeview’s advertisements at the time does not appear to be any that actually exist on Professor’s Lake.
Toronto Star, February 12, 1983
The advertisement above indicates that the Water’s Edge development and Professor’s Lake were both being sold at the same time – even though they were right next to each other.
Below are some of the plans for Lakeview’s Brampton “park” neighbourhoods, but I suspect that they are the same designs built on Professor’s Lake (perhaps with other plan names). In the Columbus Bay development, the Lake 19 design is the same as the Park 2 depicted below.
When: Built circa 1986
Where: Professor’s Lake Parkway (parts), Peachwood Place (parts), Pebble Beach Court, Pepperwood Place (parts)
What I Know: The landings include of a limited number of houses that back directly on to Professor’s Lake and do not have a pathway behind. This phase has some of the larger plans from the Columbus Bay development and some even larger and wider designs. There are also what appear to be custom home designs within this area, but I do no know if Lakeview also built these houses, or if it was another builder.
Interestingly, in 1981 a 2,100 square foot design at Water’s Edge was offered for sale at $170,000, yet by 1986 a 2,530 square foot design at The Landings was offered for sale at $172,990. Ah, the ups and downs of the real estate market!
As always, this blog is meant to be interactive and made better by my readers. So, if you want to share anything else that I do not know about the contents of the blog, please feel free to comment below or email me!
I have a bit of a mystery that perhaps my readers can help me solve. As far as I know Bramalea Limited never built in the Villages of Heart Lake area of Brampton during the 1970s. Yet, there is one semi-detached paring in that area that is a carbon-copy of Bramalea Limited’s plans built in the L-Section of Bramalea (specifically, in the Moore Park and Bramalea Estates Semis neighbourhoods).
So, did a builder completely copy the design…or did Bramalea Limited just built this one pair for some reason?
Below is the pair in the Villages of Heart Lake:
Bramalea Limited also built the same design in Amberlea, Pickering, as shown below.
Below is a portion of an article from 1977 showing the model homes for Bramalea Estates Semis showing the design on the left.
Toronto Star, November 5, 1977
I would love to read any insights or theories from my blog readers.